vacancy
DIGITAL MARKETING MANAGER
salary
#7,000,000-#8,500,000
location
LEKKI
our client
MEDIA SOLUTIONS COMPANY
job responsibilties
Successfully implement content strategy per brand to achieve set brand objectives
* Conceptualization, work with other departments including creative and technology to generate audience-specific content to meet targeted goals.
* Carry out social media listening, and analytics reports (competitive analysis, google analytics and other cogent metrics inclusive) using customer insight to monitor visitor engagement and draw actionable insights that could lead to creating new initiatives.
-Should penetrate Africa and other continents with content and messages.
* Should provide digital marketing strategies and oversight for other businesses and initiatives, including the Resource Centre, Pistis Foundation, Pistis Life & Leadership Institute and other new businesses. Team Management
* Manage the digital managing team with a view to optimizing their performance for effectiveness
Manage the digital managing team with a view to optimizing their performance for effectiveness.
* Plugging knowledge gaps through training- in-house and external.
* Brief and manage creative teams and understand all processes and platforms.
* Proactively work to maintain effective web presence and improve online engagement through optimization and integration of email marketing, content marketing, and digital channels
requirements
first degree in communications, media, or related field.
* A post graduate degree or professional certificate/diploma in Digital Marketing.
7+ years’ experience in Digital Marketing Management in a technology/innovation driven field or industry.
* Must have at least 3-years experience leading a digital marketing team. • Must have experience dealing with cross cultural teams
A passion to use communications, social media specifically, to reach existing and potential clients.
• Must have a creative, fun-loving, youthful, spirit. Must be able to inspire the genius in others.
* Must be visionary and have strong leadership qualities.
* Must have grit and staying power. Must possess the drive to achieve results even when faced with grave obstacles.
* Team player. Must understand the importance of working with a network of people whether staff and volunteers.
• A sense of ownership: must take personal responsibility for the growth and success of every campaign and the team.
* Creativity. Must be able to think outside the box about ways to engage audiences using digital channels.
* Excellent communication (written and oral)
* IT Savviness and Knowledge of social media analytics
* Experience with social media and blogging
* Ability to write both short, punchy posts, and long-form pieces
* Proven ability to see projects end to end , Action-oriented, displayed focus, passion and initiative.
• Relates well to all kinds of people, builds effective relationships, and communicates effectively
• Organized, creative thinker and highly productive, working in a fast paced environment • Openness to change
• Ability to meet deadlines effectively
* Effective multi-tasker with the ability to prioritize and manage multiple concurrent projects
* Productive worker with solid work ethics.
