vacancy
Copywriter
salary
#3.6 million upwards (per annum)
location
Victoria Island Lagos
our client
Our client is in the media, communications & advertising industry
job responsibilties
-Develop creative and persuasive copy that aligns with clients’ brand guidelines and result in effective and compelling communication for the objectives of the Group.
● Write and edit copy for various mediums, including print, digital, social media, email marketing, and website content.
● Collaborate with the creative team to brainstorm and develop concepts for advertising campaigns and marketing materials.
● Conduct research to understand target audiences, industry trends, and competitors’ messaging.
● Proofread and edit copy to ensure accuracy, consistency, and adherence to brand voice.
● Work closely with designers, art directors, and other team members to create cohesive and impactful marketing materials.
● Stay up-to-date with industry trends and best practices in copywriting and advertising.
● Participate in client meetings and presentations to understand their requirements and provide creative input.
● Meet project deadlines and manage multiple assignments simultaneously.
● Contribute to the development and maintenance of the agency’s brand voice and tone.
● Conduct thorough research on industry trends, competitors, and target audiences to inform content strategies and keep content up-to-date and relevant using SEO practices to optimize articles and increase visibility.
requirements
• Bachelor’s degree in English, Communications, Literature, Public Relations, Marketing, or a related field (or equivalent experience).
-Over 5 years of relevant experience in communications, preferably in a creative agency, marketing or retail-related industry. –
-Demonstrated experience in executing successful communication campaigns across multiple channels.
-Experience with video scripting and storytelling and familiarity with basic graphic design principles and the ability to work with design software will be an advantage.
-Exceptional written and verbal communication skills, with the ability to adapt messages for different audiences and platforms, and clients in diverse industries.
-Proficient in using various communication and content creation tools, including social media management platforms, content management systems, and design software.
-Strong copywriting and editing skills, with a keen eye for detail and the ability to maintain brand voice and consistency.
-Strong portfolio showcasing a variety of copywriting projects across different mediums.
-Excellent writing, editing, and proofreading skills with a keen eye for detail.
-Demonstrated ability to write engaging and persuasive copy that captures the target audience’s attention.
-Familiarity with SEO principles and best practices for optimizing copy for search engines.
-Knowledge of content management systems (CMS) and website analytics.
